Thursday, December 18, 2008

A Crack In The Process.

(click image to enlarge for full photocopier details)

I was recently asked by an old friend to help create a design for their company, including a logo and a web-site for the business. Unfortunately, the farther the process went, the more I realized that they knew what they wanted all along and really didn't need me to accomplish the look for them. With that said, I really liked what I did for their logo (above) and will likely resurrect the concept in the future for another relevant project.

Note: I enjoyed the creativity the office photocopier allowed me for this logo. I've done this in the past but it was the discussion of this technique in the House Industries presentation (ala my boy Jeremy Dean and his Flyer Fonts collection) that resurrected the idea, got me out of my computer chair and into the "organic" world once again.