Wednesday, February 20, 2008

Inspiration, Galore!

Behind every great design is inspiration brought on by a world of nature, architecture, fine art, music, design and typography. I just purchased the latest in Collins Design Typography series, Typography 28, and - to put it bluntly - I am ridiculously inspired even after my initial flip-through.

For a world full of design geeks to whom words like "kerning" and "leading" are as important as "color" and "composition," Typography 28 is a must. This publication, along with industry-standard annuals such as Print's European Design and Communication Arts Advertising, shall indeed keep me running on a full tank of inspiration for 2008.

Sunday, February 17, 2008

Printing With A Conscience

At the office, there's nothing more annoying to me than excessive use of the printer and throwing away recyclable paper in the trash (especially when it wasn't recycled paper in the first place). As print designers, creators of paper-bound designs, we hold a responsibility to better manage the resources not only of our businesses - but those of the world's as well. There are many things we can do in order to manage a more effective and sustainable work place including, but not limited to, letterhead, self-promotion pieces, mailing materials, etc.

Thankfully there's a slew of great online options for us to choose from, namely Greener Printer. At Greener Printer, you can get your business cards, stationary, sell sheets, postcards, posters, brochures, folders & more all printed on recycled papers with soy-based inks - all at extremely competitive prices. You'll even be able to see your "Eco-Audit" which shows you how many trees, water, solid waste, greenhouse gases, etc. that you've saved with your order! With several papers to select from, options to print in minimal quantities and the knowledge that you're making a responsible decision - it's a no-brainer for the modern, intelligent designer

In the future, look into Greener Printer OR one of the other responsible printers and give it a shot - you won't regret it.